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Effective Inbound Marketing Tips

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A Full Internet Marketing Service Slams SEO Companies All Day Long

Posted by Fred Spring | (January, 3 2013)

It's not surprising that businesses proceed carefully when they're looking at new investments in Internet marketing. Since inbound marketing is quite cheap compared to offline advertising, there's extra incentive there for businesses to make the most of their money. Since all the basic tools involved in inbound marketing are effectively free, you really need good justifications for why you'd spend extra money employing them.

 


Topics:
SEO services Atlanta , atlanta online marketing , Atlanta SEO company , inbound marketing , full internet marketing service , online marketing consulting

How Article Writing Services Can Save Your Company

Posted by Tom Telford | (October, 8 2012)

 


Topics:
Atlanta blog writers , article writing service , Atlanta inbound marketing , inbound marketing , inbound marketing agency , online marketing consulting

Get Insider Info To Raise Rankings From Atlanta SEO Services

Posted by Tom Telford | (March, 2 2012)

 


Topics:
Atlanta search marketing , atlanta seo services , Atlanta SEO company , atlanta SEO , inbound marketing agency , online marketing consulting

Seek Out An Online Marketing Specialist Who Develops Content

Posted by Tom Telford | (February, 6 2012)

Content is a lot like pie. Everyone likes it, they (usually) want to share it with others, and it always makes a successful dessert. Professionals should use content to build loyalty, buzz, and engagement around their business in order to stay visible online and off. Better yet, finding an online marketing specialist who can develop awesome content will really make your campaign stand out.

To go along with the pie analogy, an online marketing specialist is a lot like your pastry chef. They have to know how to make delectable pie (content) that everyone will like. Of course, that means seeking out the right specialist and that can take time.

However, it will be well worth the time because creating content takes time to make it just right. A lot of factors must be taken into consideration for a campaign and a specialist knows best.

"But, wait," you might be thinking. "Why does it really matter if an online marketing specialist knows how to develop content?"

As entrepreneur Seth Godin has famously said: "Content is King." In today's society, little marketing blurbs and advertising spots don't do much for a customer. They know better and usually tune out to it--have you ever sat down and watched commercials on purpose? Of course not!

To break it down, here are the pros to having an online marketing specialist who creates remarkable content:
  • They understand that content is crucial for any company, especially one that relies heavily on an Internet presence. See motto above from Seth Godin about that one
  • You won't have to hire a general copywriter to develop content, as the marketer will already have an expertise in the field.
  • An online marketing specialist who understands content will understand all of the other factors that make a difference online: keywords, SEO, and creating engaging stuff. Wouldn't you rather have someone who knows these things rather than just playing "what if"?
Remarkable content plays an important part and having an internet marketing specialist who understands that and can create wonderful content is key for an online marketing campaign. Just like having a pastry chef know how to make pie is pretty important, too--just in case you're not tired of that analogy, yet.  

 

 


Topics:
Internet marketing Atlanta , online marketing atlanta , internet marketing specialist , online marketing consulting , Online Marketing Specialist

How Does Online Marketing Atlanta Firm Build Your Business

Posted by John Estes | (January, 26 2012)

Business is a teeter totter. One day you're up, the next day you're down and sometimes the person on the other end leaves you in the lurch and you plummet to the ground. Ouch!

Wouldn't it be better to always be on top? Becoming the king of the mountain in the business playground takes hard work, a never say die attitude and a little help from your friends. Let an online marketing Atlanta firm be your playground buddy and help push you to the top. An online marketing consulting firm can build your business in a number of ways.

First, online marketing and inbound marketing is the newest piece of playground equipment. If you're still playing in the sandbox then you're not helping your business grow. Even if your traditional marketing methods are working for you, think how much more your business could grow if you add an online marketing component.

An online marketing Atlanta firm will help you create a strategy around content creation, link building, local searches and optimizing your leads. These strategies help bring potential customers to your website or social media pages and get them to stick around to explore your content and your products. Pretty soon, they become paying clients and your climb up the mountain begins.

Business will always be a crowded playground with ever changing rules. Keep up with the rules of the game by turning to an online marketing Atlanta firm to boost your business acumen.  

 

 

 

 

 

 

 


Topics:
optimizing your leads , online marketing consulting , online marketing , leads , lead nurturing campaigns , Atlanta Web Marketing

How an Online Marketing Consulting Company Will Raise Profits

Posted by Fred Spring | (January, 21 2012)

Online marketing for most businesses can seem as mysterious as the Sphinx. Data collected from customers can usually point to several different outcomes with a campaign, but, that also doesn't mean every single outcome will be successful. Which one is the right one? Where should the campaign start? When should it start? Why is online marketing so confusing?

Instead of worrying about all the "what if's" that come with trying to implement an online marketing strategy, why not hire an online marketing consulting firm?

"Ugh! Now I have to pay another person?" You're probably saying or thinking, but, a consulting firm can actually help you raise your profits, and in the long run, help you save money. So, instead of thinking of it as another business expense, think of it as an investment on a successful online marketing campaign. Skeptical? Let's break it down.

  • Consulting firms are filled with industry experts who understand how the industry and business works--in this case, online marketing. While it may seem like a puzzle to others, these guys know how to solve a Rubik's Cube in minutes. (Okay, maybe not literally, but figuratively).
  • Because of all that collected experience, the online marketing consulting firm can help you and your business find the perfect match when it comes to discovering the right campaign.
  • Most firms will help you through all the steps of creation, research, and implementation to make sure everything goes smoothly.
  • All in all, a consulting firm will know best. Instead of pacing about in the office, worried if that online marketing plan will flop or not, the consultant can reassure you everything is going to be okay.
By making sure everything is perfect, the consulting firm can assure a rise in profits from the marketing campaign. Because the right methods are chosen, there's no more second guessing, which can become quite expensive after awhile. And so, the consulting firm will be saving your business money in the future, too.

So, instead of worrying about every little detail in online marketing, let industry internet marketing specialisthandle it for you and guide along the way. Nothing will be outsourced since they're consultants and your marketing will be pretty awesome because of that outside opinion.  

 

 

 

 


Topics:
Online Marketing Consulting Company , atlanta marketing company , internet marketing specialist , online marketing consulting , profits

How an Online Marketing Consulting Company will Raise Profits

Posted by Fred Spring | (December, 23 2011)

There comes a time in every young business's life when it has to make certain choices about how it wants to grow up. One of these milestones, much like finding your first steady date in high school or picking your first car, is picking your first Internet Marketing Expert. Fundamentally, it does seem to be a question of when, not if, you do this.

 

The first reaction of a lot of young businesses to the idea is to scoff. “We've been doing it our way all this time, and it's working out!” Well, sure. And if you're comfortable with the level of growth and the workload you have, then that's great. Keep it up! We love self-made success stories.

But one of these days, you're probably going to start wondering if you can make it easier on yourself. Maybe it'll be because those sales figures just aren't quite what you'd like them to be. Or maybe it'll be because you're looking at your pay-per-click (PPC) and other advertising costs, and start wondering if you're really spending the money well. Or it might just be because you decided you don't want to run a business and spend half your day writing blog posts, optimizing your Atlanta SEO Services, and working social media sites.

That's when you start looking into online marketing consulting.

The plain truth is that, for less than the cost of a single new employee, a good online marketing consulting firm can do wonders for your profits. After all, marketing is a specialized business all by itself. It takes years of experience to know how to analyze the keywords leading to your site, and how to work those keywords into your content effectively. PPC strategies also take special finesse. It's easy to use a shotgun approach, spending thousands buying every keyword imaginable, but that's rarely cost-efficient. A good marketing group can look at these things, analyze their impact on your bottom line, and give you solid advice on optimizing your expenditures.

Plus, as we know, time is money. How much time do you spend each day working on these things? Do you have time to be searching through Facebook, Digg, Reddit, Linked-In, and all the other social sites when you have a business to run? We think, all in all, it's much better for you to focus on providing the best possible products and services to your customers. That, at the end of the day, is where your profits come from.

It's a certainly big decision, and not one to be taken lightly. But once they take that step, most Internet businesses discover that finding a good online marketing consulting group is one of the best investments they've ever made.

 


Topics:
atlanta seo services company , inbound marketing atlanta , atlanta seo services , Atlanta SEO company , atlanta SEO , internet marketing expert , online marketing consulting , Local Web Marketing

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