While there are a lot of interlocking pieces in the jigsaw puzzle that is your online marketing strategy, some pieces are fundamentally more vital than others, even if every link the chain is serving a purpose. Your landing pages are among these central pieces of the puzzle.
Topics:
calls to action ,
online marketing ,
creating effective landing pages
One of the persistent problems with content marketing is trying to separate out the actual sales leads from all the looky-loos. Since you're putting your content online for free, you're going to get a lot of visitors to your website who simply aren't going to become customers. Either they're just there to learn one specific fact, or they can't afford your products, or they're “just browsing.”
Topics:
calls to action ,
Content Creation ,
landing pages ,
creating effective landing pages ,
custom content
Creating effective landing pages is one of the cornerstones of a successful inbound marketing campaign, but unfortunately, they are all too often disregarded or not given proper emphasis by companies engaging in SEO. Landing pages are one of your best tools to build your sales lead database, as well as for gathering direct market research data to inform your strategies.
Topics:
Atlanta inbound marketing ,
inbound marketing ,
Website Content Providers ,
Website Outsourcing Services ,
custom web content ,
creating effective landing pages
