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Case Studies


Paving Co

Organic Traffic Trends:



Paving Co were paying $1800/month for paid search with poor results and very little organic traffic. They were getting $400 worth of value from that spend.


There was no content being generated and no way to engage visitors to answer their questions.


We determined the keywords that would drive traffic for their ideal client. Then we sourced a professional writer to write 3 blogs a week. Paving Co eliminated their paid search company and we showed them how to manage their own campaign. They now spend $500/month and track conversions of leads.


Since we started working with them in May 2012, more quality traffic brought more targeted clients, tightened the paid campaign and reduced $1300 in monthly marketing spend. They are now using that budget to create content and monthly engagement campaigns.

 Leads Trends:


Organic Traffic Trends:



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