Face it: You need a content marketing strategy
Companies are now using helpful online content to attract new business. The shift to attracting buyers online has increased ROI and sustainability for marketers that can successfully execute a content marketing strategy.
Without a documented plan failure is more likely
93% of companies have adopted content marketing in 2014, and 73% are producing more content than last year. Despite the effort, a majority of companies (56%) fail at it** because they don't have a documented content strategy, a strategy that shows how content will sell products & services. Read on if you wish to avoid failing.
Attention Atlanta businesses: 98togo.com and the Content Marketers Blueprint invite your company to avoid this crippling pitfall. Join us for an afternoon content strategy workshop, and walk away with an actionable content marketing strategy, customized for your business.
As an added bonus your content marketing strategy comes with a 3-session video training series that will show you how to implement and maintain your content marketing strategy.