With budgets crunching, being able to demonstrate that your online marketing efforts have true value is vital for them to continue.
So, based on the latest in analyical studies, we're bringing you four great ways to boost your online marketing ROI, up to 300%!
Four Hot Tips For Boosting Your Content Marketing ROI
1 – Determine Your KPIs
Simply put, Your Key Performance Indicators (KPIs) are the indicators that make the most money.
There is no One True Set of KPIs; they're going to vary depending on your goals for your content marketing. Look at your goals, then think about the steps your leads and customers will take on their path towards being part of that goal. Those steps are your KPIs.