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Case Studies

 

Insurance Agent

Organic Traffic Trends:

insurance_co_organic_traffic_trends

Situation:

In December 2012, they were pumping out a ton of content, almost  25 blog posts per month. However, they were experiencing no traffic growth. Their website was not generating leads.

Problem:

The blogs lacked strategy, optimization, and calls to action to engage their clients.

Solution:

We began with a keyword discovery process to determine their ideal paying client. They continued to write their own content but we took over optimization and strategically built in keywords into their blog titles and content.

Result:

The organic traffic tripled in 4 months and leads began coming due to engaging the visitor on their blog and home pages.Since taking over the blog optimization, they have also engaged us with social media and local search placement.

 

 

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Topics: Insurance

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