Content is King. We've heard this expression before. But somehow it needs repeating. So here goes (with a twist)...
If Content is King then Blogs are the Prince. Isn't it true that Princes (or Princesses) are desired, attractive, searched for, and powerful? Well, so are Blogs. Especially ones that are easy on the eyes and that are linked to/from places of power.
In today's Internet world fresh new content is what's most powerful, valuable and helpful. Like the Prince (or Princess) - blogs are a game changers.
If writing blogs is at the core for local business internet marketing strategies - then the kingdom can be yours. Your future customers and today's search engines are hungry for compelling internet content. Businesses not producing fresh online content will not survive. Those writing blogs will thrive. Blogs (like the Prince) will eventually rule. Visualize a King who's smiling, he's content. [Nice play on words]. The King hands off the Kingdom to the Prince to rule.
The key to thriving in organic search is writing blogs. For those that take on the solid inbound marketing practice of consistently blogging for themselves - a difficult day will come. Yes. Results will come... but then.... you will encounter writer's block (we all do, don't we!). Blogging will seem difficult. It may take hours to get out 150 words of jibber jabber.
Here's a tip. Don't just sit there. Check out this nifty e-book titled "How to Brainstorm Content that Rocks and Converts" from the Good folks at HubSpot. If you really get stuck, don't be shy about connecting with a blog writing Atlanta firm for help.