Businesses have nearly endless opportunities to find the perfect fit when it comes to an article writing service. There are websites that you can try that outsource to freelancers, or you can go to the freelancers directly. You can use an agency that has in-house article writers and content creators, or even hire a part-time writer to do the work for you at your office. If you wanted, you could even find a way to get free articles written from a college student looking to expand their portfolio. Again, there are several different ways you can approach article writing services.
But, what if you want the best of the best? If you're looking for the best quality content that money can buy to ensure that you establish the best lead generation system for your business, and make more sales, then you need to read these four tips to finding a stellar article writer.
While it is tempting to use that university student with no experience whatsoever to make your content because they will do it for free, it's probably a bad idea. If you want to have top notch content, then you want to find someone who has the experience to provide it (or at least, fake it very well).
Now, article writing is a skill that does get better over the years, but there are writers out there who have a natural knack for it and can create great quality content and only have a few years under their belt. Their article writing service depends on their immediate experience and portfolio, which you should always take into consideration. This is the same for even agencies or websites that pool together the collective services of many different writers. All of them will have portfolios and experience they publicly show off.
Sometimes this one can be a bit tricky since sometimes you can only tell if the article writer is going to be highly professional when you hire them and start making content requests. A good way to see if the writer or agency will be professional before hiring them is just reaching out and sending them an email. All of them are usually available for free quotes or consultations, so take that time to gauge their professionalism. Ask questions, be candid, and see how they react.
3. Fair Prices
This is often mistaken as trying to find the cheapest article writing service out there. This is very bad for both the business and the writers creating that content, unfortunately. When you're going for the cheapest service there is, the writer will normally be only providing sub-par work that could potentially be copy and pasted from other articles or have very poor optimization that could even hurt your online exposure.
Instead, looking for a "fair price" means creating an actual budget for your content and understanding the standard rates for good, quality content writing. Most articles are within the 12 to over 100 dollar range, so you need to be ready for that commitment of a fair price.
All businesses rely on great customer service, including an article writing service. Testimonials can normally be found right on the front page of an article writing website, or they might even have their own page on the website. Whatever the case, do your homework on the clients being showcased. Look up their website and business, check out the content, and figure out if the writing is a good fit for your content strategy.
Be able to have all of the great, relevant, and entertaining articles that you want for your content marketing strategy without the hassles of trying to find the right kind of article writing service. All it takes is a little know-how on background checking and being ready with a budget--everything else will be taken care of.
What other signals should a business look for when it comes to an awesome article writing service?